Partly Due to the Global Recession Numerous Snowboarding Operators Will Be Cutting down Their Number of Catered Chalets
Due to the global recession snowboarding holiday sales dropped last ski season.
In spite of cracking early on sales and excellent snow.
These reductions in holidaymakers follows five years of successive growth in the snowboarding industry, and the numbers fell from 1.25. 1.3 million in 2008 to less than a million last winter.
Partly due to skiers giving their annual ski vacation a miss, and other skiers who would commonly take two ski holidays, merely took the one.
Sales for the independent travel sector fell by 15% and a handful low priced airlines reducing the no. of flights to certain destinations.
Moreover tour operators saw their sales decreasing by a similar 15%.
Even so, the top six tour operators market share stayed at 72% and the Alps in France continued to remain the most visited holiday destination with nearly 40% of skiing holidays.
This meant that several major tour operators cut down the no. of luxury chalets they run this coming season.
The catered chalet markets will surely see a a drop in numbers because a catered ski chalet costs more in terms of hosts and chefs and lease if it is not occupied.
Therefore it is unlikely that we will see the special offers that were on the market this winter.
And costs are expected to rise, they probably won’t rise substantially.
Next season without doubt presents real problems for an industry that is influenced by the outcomes of the recession, fall in the value of the pound, increased costs of fuel and large fixed running costs for snowboarding businesses.











